New Virtual Reality (VR) Experience Expands Meet AC’s 2018 Marketing Strategies
ATLANTIC CITY, NJ – (Tuesday, January 16, 2018) Meeting planners, brands, and prospective visitors can now experience everything Atlantic City's convention scene has to offer from the comfort of their chairs, thanks to a new virtual reality (VR) experience created through Meet AC's partnership with YouVisit.
The YouVisit experience will ultimately assist the Meet AC sales team to meet their yearly room night goals, while focusing on bookings at the Atlantic City Convention Center, newly opened properties and re-branded products. The YouVisit experience will offer meeting planners a clearer, more immersive view of Atlantic City as they virtually experience the Convention Center and surrounding destinations using this engaging and effective technology.
“We are thrilled to partner with YouVisit and make full use of their advanced virtual reality technology. Meeting planners will have the opportunity to not only virtually experience the Atlantic City Convention Center from any device, but will also be able to experience Atlantic City’s iconic sites throughout the experience,” said Jim Wood, president and CEO of Meet AC. “Meeting planners have evolved a new outlook when it comes to site selection, and this platform of virtual interaction will make their decision easier.”
YouVisit creates virtual experiences for businesses and institutions around the world that can be viewed from multiple platforms, including leading virtual reality headsets, mobile devices, and web browsers. YouVisit’s virtual experiences are designed to replicate and enhance real-life experiences through rich media, including professional photos, videos, 360-degree panoramas and much more.
“With a picturesque seaside location and an award-winning convention center, Atlantic City is one of the premiere meeting and events destinations in the world. It was a true pleasure for our team to bring all the sights and sounds to life in live 360° and VR,” said Gordon Meyer, director of marketing of YouVisit. “Event planners’ choice of Atlantic City will be made even easier now that they can explore it for themselves in 360° without ever having to leave the office.”
In addition, another component of Meet AC’s interactive floorplans is an App that can be found in the Apple iTunes Store or Google Play Store titled Meet AC. The viewer will experience a custom virtual reality app of our interactive experience at the Atlantic City Convention Center, Boardwalk Hall and surrounding area.
About Meet AC
Meet AC, Inc. is a 501(c)(6) organization formed and funded as a public-private partnership by the Casino Reinvestment Development Authority (CRDA) to create economic development through conventions, sporting events, film production and group tourism. Meet AC focuses on three primary objectives: sales, marketing and services.
For complete Atlantic City tourism and convention information, visit www.meetac.com. Follow us on Facebook, Twitter and Instagram.
About the Casino Reinvestment Development Authority (CRDA)
The only agency of its kind nationwide, the CRDA has used Atlantic City casino reinvestments as a catalyst for meaningful, positive improvement in the lives of New Jersey residents since 1984. Under the 2011 Tourism District Act, the Authority's mission evolved from statewide projects to becoming the state's key economic development agency for Atlantic City. CRDA's expanded responsibilities now include land use regulation, tourism marketing and clean and safe initiatives. The CRDA also oversees Historic Boardwalk Hall (the leading entertainment venue of its size in the country) and the Atlantic City Convention Center. In total, CRDA has invested nearly $2 billion in more than 400 projects statewide, of which $1.8 billion has been invested in Atlantic City, spurring business investments and expansions, and creating permanent jobs in the process. For more information about CRDA and our projects, visit www.njcrda.com. Follow us on Twitter at www.twitter.com/njcrda.
For destination photos and videos media may visit www.doatlanticcity.com/mediaonline where dozens of assets are available for download. For complete Atlantic City tourism information, visit www.doatlanticcity.com.
YouVisit works with 800+ clients to boost conversions across mobile, desktop, and VR with interactive 360° experiences. Our proprietary Aria platform drives physical visits and in-experience lead generation for destinations including Houston Convention and Visitors Bureau, Visit Oakland, and Visit Alexandria.